Lets just begin by saying that almost everything in the world is connected in some way. Even the body you inhabit contains information in your DNA that can be traced back to thousands of different ancient organisms. You’re a codex that links your body to other people and to the world around you in ways you would never imagine. Scientists say that humans may harbor more than 100 different genes from other organisms and that’s just what we know so far.
Example of a visual connection between humans and the observable universe.
This evolution over time translates into more than just a series of coincidences, it builds off one another and grows to change form and purpose. This concept of evolution also applies to art. Art is known to evolve in order to portray the history of time and reflect the emotions of the population. Every famous artistic movement is spurred on by changing elements in culture and influences. Over time art has been produced that references historical works but changes them to fit a more modern narrative. Like Ivica Capan who took a famous painting from Hieronymus Bosch’s The Last Judgement and overlaid it with modern predator drones to comment on unmanned bombings happening overseas.
Ivica Capan | Bosch and Capman | 2009
This constant cycle of re-purposing and reuse of art can be seen all throughout art history. This also applies to our own creative process when developing new images, we often build off of previous work and create something completely different from the original. Not realizing how much potential there was in a particular piece of work until we were completely immersed in it. Sometimes the idea doesn’t become evident until you are halfway through processing the artwork.
For example, the piece Tabla is the end result of our evolving process. Just from looking at it you would not know that it is based off of two previous works on our site. Literate, seen below, was the first to be reformatted and changed.
Literate | 2015
Our main designer David Diskin used the colors and textures from Literate and was able to produce Matrix, which has a completely different composition when compared to its predecessor. Matrix may use Literate’s colors but it has a completely different feeling, more rigid and structured when compared to Literate’s smooth painted textures and wavy free-flowing forms.
Matrix | 2016
Then by using the lines from Matrix and transforming them into waves we were able to produce Tabla. Tabla is a reflection of digital percussion and Bhangra music. The definition of Tabla itself being a pair of small hand drums attached together, used in Indian music; played using pressure from the heel of the hand to vary the pitch. The name and idea came to our main designer when he was reminded of the instrument and the percussion beat it produces.
Tabla | 2016
Art is a human connection on its own but when you start seeing the evolution of someones artwork transform over time it gives you a whole new perspective. Combined with the knowledge that everything is interconnected and related makes it just that much more incredible. Every piece descending from the last, like a very artistic family tree.